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What is Wedding Photography?

To many wedding clients, this might seem a strange question to pose, because after all, wedding photography must be, by definition, photography taken on your wedding day. Well yes it is, of course. But such a simple perspective glosses over how much wedding photography has changed in the last fifteen years; and indeed, even today why it means one thing to one wedding couple and a completely different thing to another.

Years ago, a wedding photographer was a technician who owned a mystical black box that very few other people would have been able to operate. Wedding couples were employing this person to produce a few nicely exposed, technically correct, record shots of the big day. And the photographer might have even attended up to six weddings in one day.

In 2009, virtually all wedding guests own a camera capable of producing well-exposed images at very little cost. So the digital revolution has meant the role of the professional wedding photographer has needed to change considerably. More importantly, technological advancements have given photographers the flexibility and empowerment to offer something radically different. This has attracted different type of people into the profession and resulted in the general standard of wedding photography improving significantly compared to previous generations. At their very best, wedding photographers offer stunning images that tell a narrative in a very artistic, flattering and evocative manner.

But at the same time, the economics of setting up as a wedding photographer via the internet now means that the range in quality and diversity of photography has also widened immeasurably. It is no longer right to say all wedding photography is same, and no longer right to assume all couples desire the same photography.

Article Source: Gary Roebuck - Wedding Photographer in Sussex.

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